“Painting A VISION of what is possible, inspiring teams to pursue their best ideas.”

Tracy Lindner, Standout Report, 2015

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Product Strategist, Design Thinker
& Entrepreneur

Tracy Lindner is a Senior Product and Digital Strategist with expertise in digital brand, marketing, product and user experience with a personal interest in social innovation.

Industry experience in fintech, health-tech, IT, Government and publishing sectors.

Connector

A catalyst. My power lies in the ability to put two things together to create something more valuable.

Pioneer

I see the world as a friendly place where good things happen. Optimism in the face of uncertainty.

Influencer

Persuasive. High EQ to engage people directly and inspire them to act.

EXPERTISE

I think of myself as a Creative Technologist, bringing together technology and creativity to equip organisations and brands to be effective and relevant in the digital economy.

Practically, this may involve defining digital, product, and marketing strategies plus rolling out creative for campaigns and digital products. With two decades in digital media, I have a breadth of knowledge in digital strategy, brand, product and marketing management – with a user-first philosophy at its core. My holistic approach encourages authenticity and motivates teams to create real value.